Learn How The North Face® Drove Revenue with Impactful Employee Training

Industry

Retail

Challenge

The North Face® needed to ensure that their 20,000+ retail employees across the US were well-versed in their latest products to enhance customer service and boost sales. They sought an effective training solution that could also drive additional revenue.

Results

By partnering with Wranx, The North Face® were able to implement an incentive-based training programme that not only improved employee knowledge but also generated over $1m in additional revenue each year. Employees who completed a target number of training hours unlocked access to extra discounts on products, creating a win-win situation for both staff members and the business.

97%

Employee Training Engagement

$1m

Additional Annual Revenue Generated

20k+

Number of Employees Trained Monthly

96%

EMPLOYEES IMPROVED THEIR PERFORMANCE

Wranx's training platform has significantly improved our employees' product knowledge, which in turn has enhanced customer satisfaction and boosted our sales. The incentive-based approach is a game-changer.

Matt O'Grady

Senior Training Manager, The North Face®

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About The North Face®

The North Face® is a leading outdoor product company, renowned for its high-quality clothing, equipment, and footwear. With a focus on innovation and performance, they cater to the needs of adventurers and explorers across the globe.

The Challenge

The North Face® faced the challenge of ensuring that their 20,000+ retail employees across the US were well-versed in the latest products. This knowledge was crucial to enhance customer service and boost sales. They needed an effective training solution that could engage employees while also driving additional revenue.

The Solution

The North Face® discovered Wranx, a specialised training platform that combines microlearning and gamification to enhance employee knowledge and engagement. After considering various options, The North Face® chose Wranx for its innovative approach and the potential to integrate incentive-based training programmes.

"Wranx has been a great partner. I think the aspect I have been most impressed by is their willingness to innovate and also understand our business. They want to make sure that the platform is working for our business as much as possible. We have been able to work on several special projects in order to accomplish this. We are excited about how we can work together to create the most engaging training website in the outdoor industry."

Matt O'Grady, Senior Training Manager at The North Face®

Employees were motivated to complete training by unlocking exclusive discounts on clothing and accessories. This incentive not only encouraged continuous learning but also boosted revenue—both from staff purchases and increased sales on the shop floor, driven by employees' enhanced product knowledge.

The Results

By implementing Wranx's training platform, The North Face® saw significant improvements in employee knowledge and engagement. Over a period of 5 years, more than 20,000 employees were trained each month, generating over $1m in additional annual revenue. The incentive programme, which offered employees discounted products, played a key role in achieving these results.